Why are Pull up Banners Still So Popular for Corporates?
Although electronic media is becoming extremely popular, there is nothing quite like in-person marketing and, in these instances, pull up banners assist as powerful marketing tools. With the increasing use of the internet and the growth of the digital economy, there are now many more options for corporates to conduct their marketing campaigns. However, it is naive to believe that there are no longer points of sale opportunities where these banners cannot have an impact on potential clients and new customers.
Even with modern technology, companies cannot ignore the importance of setting up a presentation and having their best representatives present, dressed smartly in casual or formal corporate clothing, to entice these customers. In unison with video representation and electronic advertising, branding materials like posters and pull up banners are still very relevant in modern times. These banners are still one of the easiest and most popular tools for undercover and outdoor events. In this article, we at XCO Group, as modern marketing experts, will explain why.
Why Pull up Banners are still So Popular with Small Businesses and Corporates
Pull up banners, also known as roll up banners, pop up banners, or retractable posters are often utilised at events because of the visual impact they offer to visitors. It is an effective marketing tool and is often used to grab the attention of potential customers.
They are weatherproof and can play an important role, either indoors or outdoors at trade shows, markets, events, and more. They may vary in size but can be designed not to take up too much floor space, which is important when the company has limited square metres in a small booth at an event. They are convenient to set up and transport. They are also stand-alone units, each neatly packed in their own carry bag and do not need additional support once erected.
4 Advantages of Using Pull up Banners in Your Marketing Strategy
Here are a few more advantages of pull up banners that you might want to consider:
- Visual Impact: Perhaps you want to spruce up your reception area, or you have relocated to new premises and you are looking to convert foot traffic into customers. These banners are ideal for these occasions and product presentations, conferences, or retail stores and can be manufactured to your specifications. Colours can be bright and designs powerful. They can display impactful messages and be both visible and engaging.
- Simple to Assemble and Easily Transportable: Assembly on site is quick and easy. Pull the banner out using the retractable cassette and position the supporting pole in place for a sturdy assembly. Equally, they are just as easy to disassemble. Their sizes may vary according to your needs. However, their telescopic support poles retract into themselves and the base folds comfortably into the carrier bag along with the marketing banner cassette, making each unit easy to transport.
- Adaptability and Versatility: Whether at a formal function, business conference, or casual sporting event, you may have an array of roll up banners for every occasion. Another option is to have several banners replicating a single picture, forming one advertising campaign across multiple banners. Fortify your brand through innovative concepts, cutting-edge technology, and qualified, artistic designs.
- Durability and Ease of Storage: The retractable cassette facilitates protection for the banner and its durable frame. It is protected from sunlight, dust, and moisture and, if stored in a cool, dry atmosphere, will last for years. The banner is weatherproof and, if correctly anchored, can withstand wind and weather. If well maintained, they are reusable and, after use, can be easily stored as it takes up very little space.
Rock Up and Pop Up with XCO Group’s Pull up Banners
Most corporates and small businesses attend events and need brand awareness to convey their marketing message. There is no better way to get your brand elevated than through pull up banners from us at XCO Group.
We may have started from humble beginnings, first opening our doors as a sports retail shop in 1987. But since then, we have grown substantially, realising that there is a vast demand for superior-quality branded corporate wear, sportswear, promotional items, roll up banners, and more.
Your biggest asset is your brand, and at XCO Group, we combine multimedia platforms. We offer specially designed pop up banners, integrated digital strategy, and appropriate clothing for any event, allowing you to communicate, engage, and convert leads through face-to-face communication, video, animation, digital marketing, and social media.
Consult with us and expand your brand.
